Bing&Yahoo PPC


BING AND YAHOO PPC

bing and yahoo ppcBing and Yahoo PPC can be the right choice to gain ground on your competitors and to promote your business in a different way from what your competitors do.
That’s because almost all companies use Adwords to promote their businesses online.
That’s a matter of market shares.
bing and yahoo ppcAnyway, if you want to stand up from the group, you need to differentiate from all the others.
Bing search with just a 9.35% of market share worldwide (netmarketshare.com – 2015) and Yahoo search with just a 9.36% of market share worldwide (netmarketshare.com – 2015) can be a complementary way.
Skype, Outlook, Msn etc are just a small sample of Bing’s display solutions. They could be really interesting solutions to promote your business. So the point is…

HOW TO MAXIMIZE THE ROI OF YOUR BING AND YAHOO CAMPAIGNS?

TO EVALUATE THE SUITABILITY OF USING BING AND YAHOO TO PROMOTE YOUR BUSINESS

That depends on different factors, factors like the country where you want to promote your business and the market competitiveness.The country is an important factor because Bing and Yahoo’s market shares change accordingly to the different countries.
The competitiveness is also important because some sectors are more competitive than others. Therefore, it can be the right choice to promote your business on Search Engines where the competitiveness of the same keywords is less.

KNOWLEDGE AND EXPERIENCE

You need to know a lot of stuff and you need experience in order to manage campaigns in a profitable way. For sure, it’s quite simple to create a normal campaign: you set the campaign, the ad groups and the keywords.
But if you want your campaigns stand out you need a PPC specialist.
He/she will chose the right keywords and he/she will structure the campaign in such a way you’ll accomplish your business goals.

TIME

You need time to understand how Bing and Yahoo campaigns should be structured, to chose how to charge the costs (you can pay for impressions, received clicks)…, to choose the keywords, to create banners, to review your campaigns as minimum once a week.
Do you have all the time you need?
So, if you want to maximize the ROI, then the ROSSIAdvertsing’s team should come in.

WHAT DOES THE BING/YAHOO MANAGEMENT INCLUDE?

bing and yahoo ppc arrow on the target

MARKET ANALYSIS

  • Costumer analysis
  • Competitor’s analysis
  • Market share analysis

CAMPAIGNS STRUCTURING

  • Keywords selection
  • Conversions set up
  • Search campaigns
  • Display campaigns + professional banners creations
  • Remarketing campaigns (if necessary)

CAMPAIGNS MONITORING

  • Daily/weakly changes of keywords/bids
  • Monthly report

HOW IT WORKS

BEFORE ANY AGREEMENT

Contact us and explain us your business, your goals, what your daily budget is and if your are promoting your business using other online solutions.
(If you have already run Bing/Yahoo campaigns, we will ask you the “Viewing access” for your account in such a way, that we can have a look to you campaigns and we can tell you what we can do to maximize the ROI of your campaigns).

AFTER ANY AGREEMENT

We will lead you through the process to give us access to your Bing/Yahoo account (if you do not have any account we will create it for you) and of your Analytics account (if you do not have any account we will create it for you).
We’ll start to work on your account (analysis and campaigns structuring).
You’ll receive a report every month.

CONTACT US

Are you ready to start with your Yahoo/Bing campaigns? Get in touch today.
Have you any doubt that Yahoo/Bing is the right channel to advertise your business? Contact us to request a FREE EVALUTATION/FREE PPC PLAN.
Would you like to discover the other ROSSIAdvertsing’ services? Click now on: Adwords PPC, Social Media PPC, E-commerce PPCYoutube PPC, Local PPC, Mobile PPC, All inclusive PPC service, International PPC or on our PPC optimization service.